Use cases
These are examples of how an engagement can work: the situation, our approach, and what you leave with. No assumed starting point. No one-size-fits-all solution.
01 / SEO & AIEO · Review + agreed scope
SEO and AIEO for businesses people struggle to find. Improve search visibility with clear content, sound technical foundations, and accurate business information.
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02 / Website credibility · 4–8 weeks
People hear good things about your business, then visit a website that tells a different story. Bring the site up to the standard of your work.
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03 / Website management · Setup + ongoing care
A tailored panel for news, prices, and routine updates. One technical contact for everything else. A website your company owns and we take care of.
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04 / Online booking · Setup + ongoing care
Customers call to ask for a time, then your team chases details. Give them a clear way to book through your website.
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05 / Social media · Setup + as needed
A social media presence that fits your business: the right platforms, accurate profiles, a posting plan you can keep up, and accounts your business owns.
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06 / Google & Meta ads · Setup + agreed reviews
Google and Meta ads set up with clear goals, approved budgets, and conversion tracking, so you can see what your ad spend brings in.
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07 / Email marketing · Setup + as needed
Email marketing for the customers you already have, with proper consent, sign-up forms, branded templates, and results you can see.
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08 / Business email · Review + planned migration
Move from personal Gmail accounts to email under your business domain, with shared mailboxes, individual access, and a clear plan for managing the team.
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09 / Business calls & SMS · Review + provider setup
Let the team handle calls and SMS through one business number, with shared conversations, clear ownership, and a plan for missed calls and staff handovers.
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10 / Fractional CTO · Review + follow-up
Subscriptions renew, licences pile up, and nobody has the full picture. Understand what you pay for and what is still useful.
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11 / Custom software · 6–12 weeks
The workbook nobody else understands, the process that only works because one person remembers it. What replacing it looks like.
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12 / AI integration · Discovery + pilot
Find a useful starting point for AI integration. Agree data boundaries, access controls, and human approvals, then test a small pilot before rolling it out.
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13 / System integration · 3–8 weeks
When somebody re-keys data between two platforms every morning. What an integration engagement looks like.
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14 / Migration & modernization · Weeks to months
Licensing changes, end of support, or a platform that no longer fits. What a migration engagement looks like.
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15 / Infrastructure design · 2–4 weeks
Coverage guessed instead of modelled, complaints answered by adding access points. What a proper wireless design and verification engagement looks like.
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16 / Network & server planning · 2–6 weeks
Switches, servers, and backups added one project at a time. Get a clear picture of what you have and a practical plan for what comes next.
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17 / Fractional CTO · Review + restore test
A backup notification says the job ran. Find out whether you can restore the systems and files your team actually needs.
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18 / Fractional CTO · Ongoing
Your systems need ongoing attention, but a full-time CTO is more than your organization needs or can afford.
See the approachThe system you work around. The project that stalled. The decision nobody has time to make.
Bring it to us. We’ll tell you honestly whether we’re the right people for it.
Let’s talk about it